10 of the Best Social Media Tools for PR Professionals and Journalists

Article contributed by: Saiful Anuar Posted by: Munirah

In the ever-evolving world of social media, public relations professionals (PR) and journalists have more opportunities than ever to build strong relationships.

It serves each of us well to stay up on social media trends—learning faster, easier ways to share information.With that, here are 10 of the best social media tools for PR professionals and journalists:

PitchEngine

PitchEngine – The emergence of the social media release (SMR) will soon dominate in interactions between journalists and PR people. Those who do not take the initiative to learn about the “new press release” will get left behind. My favorite tool to date is PitchEngine. Still in beta stage, PitchEngine offers a full suite of Web 2.0 tools for PR professionals and journalists (i.e. links to your social network profiles, video and audio capabilities, etc…). Readers may opt to receive a release on any social networks they belong to.

What I like the best? If a reporter or blogger likes what I pitch, they can subscribe to my releases via RSS.

ReportingOn

ReportingOn – Still in its beta stage, this social network is designed for reporters to discuss their beat or stories. An asynchronistic communication style similar to Twitter, the question this time is, “What are you reporting on?” There are around 600 reporters and professionals from around the world subscribed to the network. Only time will tell if this is a viable tool, and for the time being I’m a member.

What I like the best? Journalists have the ability to tag their beat(s) making it easy for PR professionals to find reporters and offer sources.

Journalisted

Journalisted (UK) – Developed by Martin Moore of Media Standards Trust, this site is meant for consumers to search their favorite reporters and stay up to date on their work. It currently boasts more than 100,000 unique users. The downfall? It currently features only reporters in the UK. Moore says he plans to broaden the reach and is currently targeting the US.

What I like the best? PR professionals can check the site before pitching a reporter in the UK to read their recent work.

Wikis – I’m opening up a broad category here—wiki pages. PR professionals can create a shared space in which to provide information to reporters. From interview source contact information to comprehensive product/company background, a wiki site can become a living media kit. Free wiki sites, like PBwiki, offer security features to protect updates and email notification options.

What I like the best? Wiki page(s) are created with user generated content and can be edited in real-time to best meet the needs of reporters.

Media people using Twitter – I have yet to find a truly comprehensive list of all reporters on the microblogging site Twitter. However, this is the closest I’ve come. A wiki site dedicated to journalists on Twitter.

What I like the best? The wiki page is organized by geographic location, offering an easy-to-use guide.

Twellow – Seek one another out and connect. It’s a beautiful thing when PR professionals and journalists form a relationship before either one needs anything from the other. Type in a key word such as “journalist” or “public relations” (big surprise) and start following.

What I like the best? The search content is based on a person’s Twitter bio, making the results surprisingly accurate.

BeatBlogging.org – A resource for beat bloggers, PR professionals can use this as a source to build a strong pitch distribution list. I’ve heard from many reporter friends that more and more they are looking to blogs for trends and upcoming story ideas.

What I like the best? Participants can nominate reporters as “innovative” leaders where they may be featured on the frequently updated Leaderboard.

WiredJournalists.com

WiredJournalists.com – Created for reporters, editors, executives, students and faculty, this tool is for journalists with access to limited resources. The members of the network keep up with Web 2.0 trends and share resources with one another.

What I like the best? Even if you don’t visit the site frequently, it’s a nice resource to keep your finger on the pulse of new journalism trends.

Your Pitch Sucks

Your Pitch Sucks (YPS) – The jury is still out on YPS, but nonetheless I mention it. Submit your draft pitch to public relations experts for a serious review. They will let you know whether or not your pitch is up to par (and if it’s not they offer suggestions).

What I like the best? If you are a freelancer and need another set of eyes to review your work, this saves a few headaches.

Sarah is the director of communications at Elgin Community College (ECC) in Elgin, Illinois. She also worked for Advocate Health Care, the largest health care system in Illinois, as the manager of communications and government relations at Advocate Good Samaritan Hospital. She brings a comprehensive background in the knowledge of non-for-profit and health care management. Her personal mission to engage and employ the use of emerging technologies in all communication makes her effective in reaching a dynamic audience.

Imagery provided by iStockPhoto/ferrantraite

waiting for my dear at the ship`click play'

Just can’t mad with you

Yesterday I planned that I wanted to break my habit
I wanted to silent my phone..ignored your messages

Because why? For such a reason, you didn’t gave me any messages for 1 whole day,

Then I decided…

Today, I want to sulk with you for the rest of the day…
If I see your message I’ll be laughing and my heart with say

“ serve you right, today is my turn to ignore you!!!!”.

But then I got a message from you……

Hai sayang……psst..psst….
Alamak!!!!!! My heart suddenly meltz…..

He knows my weaknesses…DAMMM!!!
He started the conversation with such a warm way….

Once again I feel like dancing in the air….

His act makes me thinking…perhaps he doesn’t know at all that I mad with him…

Yeah….it’s true he doesn’t know…..

After all he announced to his friend…

’MY GF IS THE MOST UNDERSTANDING GF IN THE WORLD!!!!’
DAMMM!!! He caught me again…

Oh boy…. I’m not your most understandable gf…

Just a minute ago I’m very mad with you..

but the things is..you don’t know that I had mad with you

b... u r d most coolest guy i ever know.. that's y i really2 love u muahxxxx

i miss him

I miss him but I kept to myself Perhaps he doesn’t miss me at all I love him..but it seems something is missing What can I do…if I message him…he won’t reply me in such a nice way…

If I call him….i felt love is in the air So at least I know..love is there Yeah he is so busy….i should understand.. What can I do instead of being patient.. He at east and I at west… He has his own problem and I was so selfish.. Begging to be satisfied all the time… I hate being me…feeling so bad all the time…

(our memory at Pantai Puteri Melaka)

But then..my heart is whispering… Saying that I should be treating in such a nice way…. Because I’m worth it ( now I’m LOREAL spokesperson hehehe) God please give guidance to me….. He such a nice guy… But then I hope our love have its own spark….as day goes by Dear Lido…..i love u… I do
(this picture had been taken the first day lido went back from his ship Hongkong)

if u waste me...

If you waste me
By the time you love me…
My love no longer with you anymore
When you starting to seek me here and there…
I already disappeared with the glance of your eyes…
If you just realize the precious of our relationship…
Now you can see how I threw this love far away…
Then you started to learn the good way to communicate by phone….
Opss dear I’m sorry, I just block your number from my phone..
If you begging me, to give you one more chance…
Hell no, I won’t lapped my split
As you feel lonely when all your chicks were gone…
You then will felt my loneliness without you the only guy in my life….
If you see me without blinking your eyes,,,
Don’t be shocked when I’m now holding other guy’s hand…
A guy who won’t waste me like you did to me…

Loving a sailor…

well.i found this sweet poem about loving a sailor...credit to those who write this poem...
as for me..i love this poem becoz i also in love with a sailor. yeah, i agree there were lots of challenges. but this poem give me a spirit in loving my sailor.yet,loving them is not so easy after all...you guys will know why through this poem....

Loving a Mariner is'nt just a play,
Loving him truly is a high price to pay.
It's being alone with nothing to hold,
It's being young, but feeling old.
It's loving him whisper his love for you,
It's whispering back, you love him too.
There's always a kiss and a promise for more,
As his ship slowly glides away from the shore.
Reluctantly, painfully, letting him go,
While you're dying inside from wanting him so.
Watching him leave with eyes filled with tears,
Standing alone with your hopes, dreams, and fears.
It's sending a letter with the stamp upside down,
To a far away love, in a far away town.
It's going to temple, to kneel and to pray,
And really meaning the things that you say.
Days go by - no mail for a spell,
You wait for some words to hear that he is well.
Then a letter arrives and you're given in,
To open this letter and read with a grin.
Yes, he is well and misses you so,
And filled with the love you wanted to know.
Weeks are like months, and months are like years,
You wait for the day you'll have no more fears.
Days go by slowly - how many have passed?
Then suddenly you realize it's here at last!
Yes loving a Mariner isn't much fun,
But it's worth the price when the heart is won.
And remember he is thinking of you every day,
He's sad, he's lonely, while so far away.
So love him and miss him and hold your head high,
Be strong and have faith - wipe that tear from your eye.
Your man is a Mariner, like those who have gone before,
It's a high price to pay for loving a Mariner!

'1st Time met my BF's Family during His Konvo'

me and my Lido.....ALAM'S KONVO DIPLOMA NAUTICAL STUDY 2009

gmbr ni diambil masa konvo dia 18/11 2009. hepi sgt dia bjaya graduate as one of ALAM student. luckily sempat gak curi2 masa dari shah alam turun ALAM Melaka. kesian dia mula ada rmbut, tapi for konvo ni...terpaksa kna botak.nasib bleh cover ngn topi yg smart ni. he look so hndsome la on that day...actually bdk2 laki kat ALAM yg konvo time tu gak pun smua nmpk hndsome...mayb sbb uniform 2 kot hehe.but then, cuci mata la gak...ngeh3 sowi bebeh hehe

selain best sebab dpt mluangkn masa pi konvo dia..actually time ni la gk ak 1st time jumpa family my BF ni....seriusly, NERVES thp MAX of cos..dah la pi sorg, worried for the 1st impression. But then, ak jadi diri aku sendiri, well i belief that inside of me there are lots of positive sides that makes me feel confident la jugak nk jumpa diorg hehe.

ehm from wat i felt bila jumpa ngn family my bf ni, diorg ni sgt la nice, baik, sporting n best la. well let me cite sket.

• auntie Dayang - mak gjan, cntik, sporting sgtttttt, periang, friendly n warm
• uncle Rudy - fader gjan, family man, cool sgt, tgk muka dia sbijik cm my BF..so boleh
  bygknla cne muka my BF di hari tua nnti hehe, penyayang n very responsible, serius gk
• tania - younger sis, pemalu, x byk ckp, lembut sgt,tp ble dh stat ckp dia ni peramah n baik hati gak...
• kak a'a - older sis, ske bgmbr, cntik, peramah, lembut, cpt mesra,warm n suka share stori
• mizan- youngest bro, nakal, cute sgt, lawak, cpt friendly, kuat main, ske tgkp gmbr, snsitif, byk ckp hehe.....rindu plak kt dia

Me and auntie Dayang

me n tania

k. a'a, tania, auntie gjan, kwn2, sblah 2 fader dia me n mizan


Actually my BF ad sorg lagi abg, but dia keje kat miri srwk. So dia x dtg..but then 2 weeks b4 my BF punya konvo..dia pun konvo gk kat UTEM Melaka. That means family gjan ni berulang alik la jugak turun melaka dari bintulu...kesian diorg. but then, demi ank2 punya konvo...semangat2!!! hehe. btw, i pun dh knal abg dia time blaja sma2 kat mlaka during dip.

i sure miss this moment coz teringt balik warm acceptance from my bf family and boleh celebrate my BF punya konvo. but in future..i berazam to improve my 'klakar srwk' so that 'mek boleh klaka srwk ngn sidaknya' he3. kesian jugak ble smua famili dia kna tukar dialek bm pure bcoz of me. =(

sekarang ni my BF tgh struggle utk pass oral under company requirement. for wat i know la according 2 my BF, once pass this oral...dia kna anta surat standby kat ofis by saying that dia dh qualified to be one of his company seafairer n bleh naik kpl. oldo dh 2x attempt my bf failed for his oral. but its ok..he still can try lagi on the 3rd attemp oral which in this 23rd February. i akn trus support dia....

i hope he would pass n my pray will guide along his way insyallah... i love u azizan